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 Posted: Thu Jan 05, 2012 5:00 pm Post subject: Nook Tablet Beats Expectations, B&N Considers Nook Spin-off |
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Barnes & Noble announced via a press release today that sales of its Nook lineup, including the new Nook Tablet, the older Nook Color, and the Nook Simple Touch E-Ink e-reader, were up 70 percent over last year due in part to strong performance by the Nook Tablet. Sales of the Nook Simple Touch were lower than expected, however, which Barnes & Noble attributes to a "customer preference for color devices." </p>
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Because of this generally strong performance, the company is considering spinning the Nook unit off into a separate business. If it happens, Barnes & Noble cautions that such a move would only come after an evaluation process of indeterminate length. Whether it's separated or not, B&N expects its Nook business to continue growing year-over-year both in the United States and abroad. While all of these sales numbers look good for Barnes & Noble, neither they nor Amazon (nor other e-reader outfits, like Canadian company Kobo) release hard sales figures for any of their devices, making it difficult to see how their sales stack up to one another.</p>
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The Nook Tablet, which includes a 1GHz dual-core TI OMAP 4430 SoC and 1GB of RAM, sells for $249 and competes primarily with Amazon's Kindle Fire and other inexpensive 7" Android-powered tablets. </p>
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Source: Barnes & Noble</p>
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Source: AnandTech
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